Privacy Policy
Last updated: September 2026
Mulberry Boutique is a trading name of Lady Wu (Pty) Ltd (“Mulberry Boutique”, “we”, “us” or “our”). We respect your privacy and are committed to protecting your personal information in accordance with the Protection of Personal Information Act 4 of 2013 (POPIA).
1. Information We Collect
When you use our website, contact us or place an order, we may collect information such as your:
- Name and contact details
- Email address and telephone number
- Billing and delivery address
- Order and purchase information
- Information you provide through our contact forms
- Website usage, device and browser information
- Information required to process payments and deliver your order
We only collect information that is reasonably necessary to operate our business and provide our services.
2. How We Use Your Information
We may use your personal information to:
- Process and fulfil orders
- Process payments
- Arrange delivery
- Communicate with you about your order or enquiry
- Provide customer support
- Improve and secure our website
- Prevent fraud, spam and unauthorised activity
- Analyse website and store usage
- Comply with legal, accounting and regulatory requirements
Where we send marketing communications, we will do so in accordance with applicable law and you may opt out at any time.
3. Sharing Your Information
We do not sell your personal information.
We may share relevant information with trusted service providers where necessary to operate our business, including payment providers, delivery providers, website and hosting services, email services, security and analytics providers.
These providers only receive information necessary for the services they provide and may process information outside South Africa where applicable.
Our payment providers may receive payment and transaction information necessary to process your payment. Delivery providers may receive your name, contact details and delivery address so that your order can be delivered.
4. Cookies and Analytics
Our website uses cookies and similar technologies to enable shopping functionality, remember preferences, improve website performance, provide security and understand how visitors use our website.
Third-party services used on our website may also use cookies or similar technologies for security, analytics or other functionality.
You can adjust cookie settings through your browser, although disabling certain cookies may affect website functionality.
5. Keeping Your Information Secure
We take reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, disclosure or alteration.
If a security compromise occurs that requires notification under POPIA, we will follow the applicable legal requirements.
6. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including fulfilling orders, providing customer support, resolving disputes and meeting legal, accounting and regulatory requirements.
7. Your Rights
Subject to applicable law, you have the right to:
- Ask what personal information we hold about you
- Request access to your personal information
- Ask us to correct inaccurate or incomplete information
- Request deletion of information where we are legally permitted to do so
- Object to certain processing of your information
- Withdraw consent where processing is based on consent
- Opt out of direct marketing
Requests can be sent to info@mulberryboutique.co.za.
8. Contact Us
Lady Wu (Pty) Ltd t/a Mulberry Boutique
Email: info@mulberryboutique.co.za
Website: mulberryboutique.co.za
If you believe your personal information has been handled unlawfully and the matter cannot be resolved with us, you may lodge a complaint with the Information Regulator of South Africa.